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Sub-Zero and Wolf launches experiential Sydney showroom

Sub-Zero and Wolf has launched a new design hub and showroom in Sydney’s Surry Hills designed by Adele Bates.

Showing off the design possibilities of the Sub-Zero and Wolf range, the space is intended to inspire architects and designers, as well as consumers.

“The location and the building itself were critical to the design of the showroom,” said Sub-Zero and Wolf’s Australian managing director, Andrew Mumford. “Heritage elements were so important to perfectly complement the heritage of the Sub-Zeroand Wolf story. Designer Adele Bates interpreted the brief so effectively, creating an inspirational space for consumers andthe design community that differentiates and highlights the diverse Sub-Zero and Wolf design styles.”

The showroom is zoned into two distinct spaces. Upon entry, visitors are welcomed into an open-plan retail space housing the extensive range of Sub-Zero and Wolf appliances.

An inconspicuous fluted glass door to the rear of the showroom provides a portal to the demonstration kitchen and dining area. The darker tone of this inviting, functional space creates a soothing, sophisticated atmosphere and marks a distinct shift from the bright retail showroom.

Brushed brass, timber and mirror give the space an identity more akin to restaurant and bar design. The dining area doubles as a meeting space for the showroom, with a custom designed long dining table and a concealed prep kitchen. The demonstration area is dominated by the extensive form of the kitchen island, overhung by custom rangehoods featuring bespoke brass metalwork.

For further information, head here.


Source: Architecture - architectureau

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